TFGAM’s Mariano Faz addresses delegates at Serviced Apartment Summit MEA 2017

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14/01/2018 - Event

TFG Asset Management has cemented its position as one of the hotel-apartment industry’s leading firms, with the company’s head of Asset Management, Mariano Faz, sharing his industry insights with delegates at the recent Serviced Apartment Summit MEA 2017.

Mariano was invited to speak at a conference session entitled “The art of brand and operator selection”. He highlighted the different steps and approaches taken by owners when selecting a brand or operator and the importance of choosing the right partner to ensure long-term success.

Mariano emphasised the importance of aligning objectives between the owner and stakeholders and building long-term relationships based on mutual trust. At TFGAM when we select an operator we always look to extend our relationship with them to multiple properties, demonstrating our commitment to the partnership. At present, we have five hotels in the pipeline, three of which will be with one of our existing partners. This shows the confidence and trust that has been established between us and this partner.

Joining Mariano on the panel was George Westwell, director of Cheval Residences; Sherman Ho, VP of Development at Oakwood Asia Pacific; and Costas Verginis, VP of Lodging Development at Marriott International. 

The summit, which was staged at The Address Hotel Dubai Boulevard on 12 November, is the only business-to-business (B2B) conference in the region for operators specialising in serviced apartments, branded residences, corporate accommodation and short-term rental properties.

With demand for hotel apartment accommodation rising across the GCC, the future for extended stay properties and serviced apartments is very positive.